A Simple Strategy To Outrank Competing Law Firms On Google For Target Keywords

SEO is all about making your site more ‘attractive’ to Google than other similar sites…

There are 3 areas that contribute to that ‘attractiveness’…

? On-Page Optimisation (Technical stuff)

? Content (On your pages and in the blog)

? And Backlinks

Now, getting your on-page and content right is a must…

But…

We’ve found that adding even 3 or 4 high-quality backlinks RADICALLY impacts the ranking of a website.

Our estimate is that backlinks account for 60%-70% of Google’s interest in your website…

Why?

Because having high-quality backlinks tells Google that the site is high-value and worth looking at…

And this is where the simple strategy comes in…

? IDENTIFY A TARGET KEYWORD

We recommend finding a keyword that suggests the user has high-intent and, therefore, is more likely to become a fee-paying client. Putting effort in at the front-end like this will yield results.

? RUN A BACKLINK REPORT ON THE TOP 10 SITES

Look at the top 10 websites for that keyword and run a backlink report. This report will show where all of their backlinks are coming from. You will need an SEO tool for this like SEM Rush.

? GET THOSE BACKLINKS FOR YOUR SITE

You will find that a lot of the top 10 sites have similar backlinks. Your mission is to get as many of the same backlinks as possible. Join directories, contact blogs, focus only on those backlinks.

When you have the same backlinks as the top 10 sites…

Your site will be considered just as high-value as those sites…

Then it just comes down to on-page and content to determine if your site is as ‘attractive’ as theirs.

Comment SEO below and I’ll send you a 17-page PDF that outlines our other unique strategies that deliver fee-paying clients to law firms.