3 Ways To Generate Backlinks For Your Law Firm Today
A backlink is achieved when someone else’s website includes a link on one of their pages that directs their users to your site…
The more of these you get from websites with high-domain authority…
The higher your ranking will be for target keywords…
Which leads to more fee-paying clients for your firm.
This happens because Google and other search engines start to have more confidence that your site is worth sending traffic to…
So, this off-page SEO strategy is hyper-valuable for law firms and we quite often see law firms doing backlinks wrong…
And that’s why we put such a big focus on it for our clients.
Here are a few ideas for you to start generating backlinks to your site right away:
? GUEST POSTING ON LEGAL SITES
Do you have a go-to site for legal news and information? Contact the site owners and offer your time to write some guest posts for their blog. Demonstrate your expertise in a specific area and include a link back to your site within the content.
? CREATE A HIGH-VALUE ARTICLE FOR YOUR SITE
Publishing high-value and informative content on your website will give people more of a reason to link back to your site. You can refer to one of your articles when guest posting or simply share the article and encourage other firms to link to it.
? LISTING ON SUPER LAWYER AND JUSTIA
Directory listings are the easiest backlinks you can generate right away. They take very little effort and there are some really good ones out there. A couple to get you started are Super Lawyer and Justia. Listings on directories will also help your Maps SEO.